Plan, book, and execute Print, Digital, and BTL (Below The Line) media campaigns. Manage and liaise with agencies, vendors, and mall management to ensure timely and quality delivery of marketing activities. Conduct report analysis for post-campaign evaluation and measurement of ROI and responses. Handle budgeting, purchase order (PO), invoice, and delivery order (DO) processing. Assist the Marcom Manager with all marketing activities. Prepare reports, handle paperwork, and participate in other ad hoc projects as required. Requirements Degree in Advertising, Marketing, Media Marketing, Mass Communication, or equivalent. Minimum of 2 years of marketing experience, preferably from an agency or related field. Experience in digital marketing is preferred. Creative with a strong sense of advertising awareness. Positive attitude and ability to work in a fast-paced and dynamic environment. Capable of working independently while possessing strong interpersonal and communication skills. Strong organizational skills with keen attention to detail. Result-oriented and able to multitask with a high drive to deliver. Good time management and analytical skills.